The most simple explanation of social media monitoring is listening to what online consumers are telling you and others about your product or brand on social media websites. User generated content as blog comments, forum threads, product reviews and microblogging are the most common used discussion techniques for exchanging product or brand experiences. Listening, reading [...]
Visitor Centric Content Improves Online Sales
An outside-in content management approach converts better than the traditional inside-out way of providing content to online visitors. State-of- the art web content management systems have the ability today to create, update and publish content by following some artificial content rules and policies. Websites which integrate and use web analytics data to the automated process [...]
Web Analytics Market 2009 research
Forrester Research is an independent market researcher that provides reports (waves) and studies specifically for the Information Technology market within many niches. Forrester also offers a research paper for the web analytics market and is recently updated it’s The Forrester Wave™: Web Analytics, Q3 2009. This interesting piece of research is not available to download for [...]
Introduction to Search Engine Optimization
Dictionary meaning of Optimization is “The procedures used to make a system or design as effective and functional as possible.” Search Engine Optimization (SEO) refers to the tasks that are carried in order to maintain quality ranking and indexation of the websites being visited through various major search engines. It includes studying of various sites [...]


